MN Outdoor Furniture Brand Yardbird Launches


Published:

Local outdoor furniture brand, Yardbird, has officially launched and opened a store in St. Louis Park.

All images courtesy Yardbird

Yardbird, the budget-friendly, high-quality outdoor furniture brand that debuted last year, has officially launched—just in time for patio season. After a successful test-run last spring that included a St. Louis Park pop-up and website, the Minnesota-based brand is back with a line of outdoor furniture at a fraction of the cost of many of its competitors. 

The brand was founded by the father-son team of Bob and Jay Dillon, who blend Bob’s decades of experience as an importer of high-end European home goods with Jay’s background in product development and sourcing. Eight years ago when Bob began to source outdoor furniture, he stumbled upon an untapped market—patio furniture with the look of Pottery Barn and Restoration Furniture, for less.

“The idea of Yardbird began when we looked at the industry and realized the price disparity in the outdoor furniture industry,” says Jay Dillon in a press release. “We didn’t think that disparity was justified and we saw an opportunity to bring the same high-end product to consumers at a fraction of the cost by simplifying the industry model and cutting out the middlemen.”

Because the company sells directly to customers, it’s able to keep prices low, ranging from $1,280 to $3,499 for a complete set. The company offers free shipping on orders over $1,500, which includes white-glove delivery and set-up in most locations. During its initial retail test in 2017, it sold more than $1 million in product.

Though its initial collection was made from handwoven resin wicker (the most popular option for high-end outdoor furniture due to its durability), Yardbird has evolved to make sustainability part of its core mission, using resin wicker made from 50 percent intercepted ocean plastic. The brand has incorporated more than 30,000 pounds of ocean plastic into its furniture already this year. Plus, the brand will accept all products back at the end of their lifecycle to be recycled into new outdoor furniture.

The brand has signed a long-term lease for a store directly across from the Shoppes at Knollwood in St. Louis Park that’s a significant upgrade from its pop-up space. In addition to its ten core collections, the brand has also added dining sets, fire tables, and chat sets (a set of two chairs and a side table for small patio spaces) to its product offerings. Yardbird’s loveseat, sofa, and sectional sets feature modern twists on classic designs, such as faux weathered teak, modular designs, and elegant, low-maintenance aluminum-frame pieces. Each piece of Yardbird furniture also features a sturdy, weather-resistant aluminum frame and mildew- and stain-resistant Sunbrella cushions (the standard-bearer of high-end furniture textiles). Shop the full collection now at its store and its new website.

Now open @ Yardbird, 8215 MN-7, St Louis Park, yardbird.com

Edit Module

About The TC Style Blog

From boutiques to salons to your own closet, TC Style will bring you expertly curated tips and tricks from the local shopping, fashion, beauty, wellness, and design scene. Odds are if you put it on, take it off, hang it up, or cut it out, we’ll tell you how to get it. Most importantly, we know that when you look good and feel good, you do good—the beautiful life is about much more than the material world. (But that won’t stop us from loving it.)

Learn about the contributing writers.

Have a style-related question? 
Email Online_Editor@greenspring.com

Edit Module
Edit ModuleShow Tags

Recent TC Style Posts

Project Runway Alums Showcase Latest Collections at Mall of America

The fourth annual Curated Style fashion show featured designers Christopher Straub, Laurence Basse, Viktor Luna, and Mondo Guerra, among others

Style + Shopping: Oct. 9-22 || Runways, trunk shows, closet swaps

Fall fashion is still going strong with more than 10 events in the next two weeks

A Bracelet That Helps

Keen by HabitAware is a smart bracelet that helps you break your bad habits

Our Notes: Fashion Week MN, Fall 2018

A roundup of the events the editors visited during this fall's Fashion Week

Style + Shopping: Sept. 25-Oct. 8 || Fashion shows, store openings, and more

Fall fashion shows continue and a new store opens with Minnesota Makers
Edit Module