Edit ModuleShow Tags

Mall of America Unveils New Multi-Vendor Concept, Debut


An artists' rendering of the Debut storefront

Courtesy Mall of America

When the Mall of America built its north wing, it had hoped to fill it with small boutiques and upscale retailers. But so far, it’s been filling up with stores from major chains such as Anthropologie, TOMS, and fast-fashion retailer Zara (reportedly opening soon). That is, until today’s news that a new multi-brand storefront, dubbed Debut, will open on November 16 in the north wing. The innovative concept pairs goods from a mix of Minnesota retailers and startups as well as some national brands that emphasize craftsmanship, quality, and classic style. Debut’s merchandise will evolve throughout the year with a rotating selection of goods and vendors. The initial launch includes:

  • Askov Finlayson, the celebrated North Loop menswear store with an emphasis on outdoors wear founded by Eric and Andrew Dayton;
  • Woolrich, a classic American outdoor outfitters heritage brand and America's oldest manufacturer of outdoor wear;
  • Fisher and Baker, a new men’s outdoors wear brand founded by Minnesota entrepreneur Gregory Horvitz that emphasizes style and functionality;
  • Todd Snyder + Champion, a stylish athleisure collaboration between the casual-chic menswear designer and the athletic gear brand;
  • Shepherd of Sweden, a Swedish brand that blends traditional craftsmanship and modern design for its line of sheepskin slippers, rugs, mittens, and boots;
  • Pomegranate, a home textile and resort wear wholesale company based in Lexington, Kentucky;
  • Billykirk, an L.A. brand that designs U.S.-made leather and canvas belts, bags, wallets, and other small accessories;
  • West Elm LOCAL, the home store's local division that sells handmade goods by local makers; and
  • Laurel Way, Minneapolis designer Pam Mondale’s new sterling-silver jewelry line

Apart from Askov Finlayson and West Elm LOCAL (which is sold at West Elm’s Edina location), Debut will be the first storefront in the Twin Cities to feature goods from these brands.

Edit ModuleShow Tags

About The TC Style Blog

From boutiques to salons to your own closet, TC Style will bring you expertly curated tips and tricks from the local shopping, fashion, beauty, wellness, and design scene. Odds are if you put it on, take it off, hang it up, or cut it out, we’ll tell you how to get it. Most importantly, we know that when you look good and feel good, you do good—the beautiful life is about much more than the material world. (But that won’t stop us from loving it.)

Learn about the contributing writers.

Have a style-related question? 
Email Online_Editor@greenspring.com

Edit ModuleShow Tags
Edit ModuleShow Tags

Recent TC Style Posts

Review: Samantha Rei's "Vanitas" Fall/Winter 2018 Collection

The "Project Runway" alum makes a strong, sure-footed return after a year-long hiatus.

Hearts for Fashion Show Raises Heart Disease Awareness Through Red Dresses

The 9th annual show features red dresses by local student designers to raise awareness of heart disease in women.

Transparent Accessories Brand Oliver Cabell Launches Luxury Shoe Line

The Minnesota-based startup known for championing transparent manufacturing expands into footwear.

Shopping + Style: February 13-19

This week’s top shopping events include last-minute Valentine’s sales & more.

Slow-Fashion Label Dallas Daws Designs Creates Season-Free Clothing

The Minneapolis-based brand creates minimalist, design-oriented women’s wear that’s made to last.
Edit ModuleShow Tags
Edit ModuleShow Tags