Meet the Wedding Guys


Matthew Trettel and Bruce Vassar, known as The Wedding Guys,® are recognized internationally as leading authorities on wedding celebrations. Their fun, energetic personalities, keen eye for detail, and passionate love for all things wedding gives couples a fresh new approach to wedding planning.

The Wedding Guys bring years of industry knowledge and trend-forward expertise to Twin Cities couples. They associate and collaborate with leading international couture bridal gown designers—keeping a pulse on fashion trends—while actively working with trendsetting artisans, designers, couturiers, and producers who are leaders in their respective fields.

Each year they create The Wedding Directory,™ a 400-page wedding planner published by Twin City Bridal Association. This tool helps couples think beyond the norm and create a wedding that is uniquely their own. Twin City Bridal Association offers The Wedding Directory free to couples planning their wedding. The Wedding Directory can be ordered online at or by calling 952-WEDDING (933-3464). It is also given as a gift to brides attending The Wedding Fair.™

Twin City Bridal Association’s website,, is sophisticated, elegant, and known for being an extremely helpful local planning tool. Each year The Wedding Guys answer thousands of questions from around the world as part of their online Q&A, with questions ranging from wedding day etiquette to how to handle stressful family situations. The site is easy to navigate for researching and contacting local wedding experts. Users can view profiles of over 450 TCBA members, link to their websites, view video clips from The Wedding Fair fashion shows, and order tickets to the next Wedding Fair.

The Wedding Guys also design and host three one-of-a-kind events. The “Love Is A Cure Breast Cancer Benefit,” held in February, features a silent auction of wedding items donated by industry experts. “The Engagement Party,” held in November, focuses on engaged couples and features a talk show format on the hottest and most requested topics. Twin City Bridal Association’s yearly “Trend Wedding” has become The Wedding Guys’ signature international award-winning event and the most celebrated wedding giveaway in the country. One lucky couple will win a wedding designed especially by The Wedding Guys; a dream wedding featured in the local and national media. Trend Wedding has been featured in Inside Weddings, a national bridal magazine, and awarded the international ISES Esprit Award for “Best Wedding.”

The Wedding Guys are passionate about the wedding industry and the joy a wedding celebration brings. This same passion drives Trettel and Vassar to devote their personal time to charity. From meeting one-on-one with couples over dinner, to answering questions or giving creative insight, to actually planning an entire wedding, their donations have raised thousands of dollars for local charities. They recently donated a wedding to Mercedes Gorden, a 35W bridge survivor, and her fiancé, Jake Rudh. Read “Building A Bridge Between Two Lives” for more details.