The Wedding Planner Spring 2007

Special Advertising Section

Meet The Wedding Guys

Matthew Trettel and Bruce Vassar, known as The Wedding Guys,® are recognized internationally as leading authorities on wedding celebrations. Their fun, energetic personalities, keen eye for detail, and passionate love for all things wedding gives couples a fresh new approach to wedding planning.

The Wedding Guys bring years of industry knowledge and trend-forward expertise to Twin Cities couples. They associate and collaborate with leading international couture bridal gown designers—keeping a pulse on fashion trends—while actively working with trendsetting artisans, designers, couturiers, and producers who are leaders in their respective fields.

“Some people say The Wedding Guys live, eat, and sleep weddings, and if you look at their schedules, you would probably agree. They love what they do and take pride in sharing ideas and assisting couples during a special and unique time in their lives,” says Twin City Bridal Association President Josh Franz.

Each year they create The Wedding Directory,™ a 400 page wedding planner published by Twin City Bridal Association. This tool helps couples think beyond the norm and create a wedding that is uniquely their own. Twin City Bridal Association offers The Wedding Directory free to couples planning their wedding. The Wedding Directory can be ordered online at or by calling 952-WEDDING (933-3464). It is also given as a gift to brides attending The Wedding Fair.™

Twin City Bridal Association’s website,, is sophisticated, elegant, and known for being an extremely helpful local planning site. The site makes it easy for couples to research and contact local wedding experts. Users can view profiles of over 450 TCBA members, link to their websites, view video clips from The Wedding Fair fashion shows, and utilize The Wedding Guys’ Q&A, addressing questions ranging from etiquette to stressful family situations.

The Wedding Guys are passionate about the wedding industry and the joy a wedding celebration brings. This same passion drives Trettel and Vassar to devote their personal time to charity. From meeting one-on-one with couples over dinner, to answering questions or giving creative insight, to actually planning an entire wedding, their donations have raised thousands of dollars for local charities. 

Last year Twin City Bridal Association introduced three one–of-a-kind events designed and hosted by The Wedding Guys. The “Love Is A Cure Breast Cancer Benefit” features a silent auction of wedding items donated by industry experts. “The Engagement Party,” held in November and February, focuses on engaged couples and features seminars on the hottest and most requested topics. Couples can meet the most prominent wedding experts of Twin City Bridal Association in an intimate setting allowing them to make a personal connection with businesses. Twin City Bridal Association’s yearly “Trend Wedding” has become the most celebrated wedding giveaway in the area. One lucky couple will win a wedding designed especially by The Wedding Guys—a dream wedding featured in the local media.