When it comes to toothbrushes, many of us just use what the dentist gives us. But why shouldn’t our toothbrush be just as special as our favorite lipstick? That’s the idea behind Boka, a new dental hygiene brand founded by local creative agency Zeus Jones and Minneapolis entrepreneur James Hagen, which launched this week. The shapely Boka toothbrush’s soft charcoal bristles naturally kill bacteria; its Teflon-and Petroleum-free dental floss is wrapped in beeswax and expands between teeth, and its minty toothpaste contains no fluoride, no sulfates, no parabens, and no artificial ingredients. Best of all, the trio of products is delivered to your door via a monthly subscription every three months.
Debuting just in time for the holidays, a Boka subscription is a great gift idea, and you can save 15% when you order a year’s subscription at once. Find out more and place your order at loveyourboka.com.