Now Open: Roe Wolfe at Galleria

The Galleria expansion continues to unfold as the holiday season approaches with this weekend’s opening of Roe Wolfe. The women’s contemporary retailer, which has moved from a temporary location in the Edina shopping center, joins Barnes & Noble’s new concept and Design Within Reach in Galleria’s new north wing. The retailer has been known for its on-trend mix of contemporary women’s fashions at approachable price points from brands such as Scotch & Soda, Larissa Loden Jewelry, Chaser, and Sanctuary.

With the move to Galleria, the store upped its merchandise selection to include some slightly higher (but not unreasonable) price points and higher quality items, and the store’s style game has been upped in the process. Look for plenty of rich velvet and jewel tones, fur and fuzzy textures, cozy knits, structured shoulders, and embellished details that go from the workplace to evening with aplomb. Owner Ashley Kilcher says she plans to bring in a selection of menswear—mostly shirts and sweaters—to gauge the response from shoppers, saying she’s had a lot of requests for it. 

Like Roe Wolfe’s earlier iterations in the North Loop and Galleria, Kilcher has once again invited back artist and designer Kevin Kramp to add his graphic flair to the store’s walls, installing a bright kaleidoscope of interlocking yarn and painted textures. 

Up next in Galleria’s new wing, look for Ribnick Luxury Outerwear’s holiday pop-up opening this Monday, November 13; lifestyle store Soft Surroundings to open next Friday, November 17; an Excelr8 electric bike store pop-up for the holidays, a new Starbucks with an indoor-outdoor fireplace and patio both opening mid-November; CÅV restaurant and Big Island Swim & Surf Company opening in late November; and Z Gallerie furniture store in spring 2018. 

Get a first look at Roe Wolfe as well as Galleria’s new East wing at this weekend’s holiday open house and East wing grand opening, and get a jump start on holiday gift shopping, holiday décor ideas, and discounts and special offers from participating stores all weekend. Other events include a trunk show featuring luxury eyewear brands, Robert Marc and Lunor, at InVIsion Distinctive Eyewear (Saturday, Nov. 11 from 11 a.m.–6 p.m.).

Roe Wolfe is now open @ 3175 Galleria, France Ave. S. & 69th St., Edina, 612-294-6583,