Love Your Melon
Directory Entry Category: Retail
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Profile
Locally based Love Your Melon grew a multi-million-dollar philanthropic business mostly through social media and pop-ups, and now its first retail store is in North Loop. Half of its profits go to fight pediatric cancer (more than $4.3 million to date), and more than 125,000 beanies have been given to kids with cancer over the years. Make sure to check if it’s open before you visit: The store is only open once or twice a month.
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