What’s more Minnesotan than hockey and craft beer? A combination of the two. Fulton Beer has collaborated with Minnesota Frost’s star forward Kelly Pannek to release the “Been There Won That” ale, a nod to her many athletic achievements thus far. The brew will be available on draft and in crowlers at Fulton’s Minneapolis taproom and at select Twin Cities location for the remainder of the 2024-25 PWHL season.
The name and branding was inspired by Pannek’s membership in the Quadruple Gold Club, an honor reserved for athletes who have won four titles at the highest levels (she has won an Olympic gold medal, an IIHF Women’s World Championship, a PWHL Walter Cup, and an NCAA Division I National Championship).
Off the ice, Pannek actively supports youth-focused organizations promoting hockey inclusivity for all players. A portion of the beer’s proceeds will benefit Mosaic Hockey Collective, a Minnesota nonprofit focused on “building an inclusive hockey community that empowers players of color with skills, resources, and positive experiences to grow and give back to the game.”
“Fulton’s ‘Sweet Child of Vine’ was the first IPA I enjoyed with my family when I turned 21, so the opportunity to collaborate with one of my favorite breweries to craft a beer that elevates women’s hockey and supports inclusivity for players of color is a project I’m extremely proud to spearhead,” says Pannek in a statement.
Pannek will host a launch party on Wednesday, Dec. 11 from 5-7 p.m. at A Bar of Their Own, the first sports bar in the Twin Cities that exclusively televises women’s sports. Attendees can expect meet-and-greets with Pannek and other Minnesota Frost players, plus ticket giveaways to the Frost game on Dec. 19.